I don't really get this place.
In order to sample some of these:
People wait in these lines:
Why? WHY?? Doesn't Zagat's have a "Teflon" category or something, for those restaurants that are perennially popular even though by all objective means, the place is unsatisfactory? Magnolia Bakery is the epitomy of Teflon. It boggles my mind why the word hasn't spread that the cupcakes here taste like ass made of sawdust.
Is it because it was in Sex and the City? I mean, did those women ever really eat?
Is it because it's a neighborhood fixture? Because we have a long-standing sex shop right around the corner from us that I'm fairly positive is a front for drug activity--should we keep that around because it's a "fixture"? Being a fixture does not excuse the fact that they serve cupcakes that taste like they've taken Betty Crocker batter, removed any redeeming qualities the quick mix may have had, nuked it in little paper cups, let it sit for days, doused it with aforementioned frosting, left it out for another few days, and then finally sold it to the unsuspecting public.
I understand if people want to try it because they've heard so much about it, especially if they're from out of town. What is more puzzling are the people who eat it and pretend to like it, and return at some point to wait in line for more.
Actually, I don't know if that's the case. Maybe the long line is always new people on the eve of discovering how crappy the cupcakes are. They move on, spitting out the cupcake in the corner trashcan, never to return, only to be replaced by the next new person who wants to see what the whole Magnolia thing is about.
I don't necessarily think that the cupcakes, in and of themselves, deserve such venom. I mean, they kinda do, but I think my strong reaction is more caused by the inexplicable popularity of the cupcakes. It wouldn't be so bad if people just popped in and bought those subpar cupcakes, but it's that they are a legend, and people wait and wait and wait for them.
You know, maybe I shouldn't be that hard on Magnolia. It's not easy to make a good cupcake. Amy's Bread makes a decent one, but there's something missing about it--maybe because it's not in the classic American cupcake shape. Doesn't taste as cute. We also recently had some from Tribeca Treats, which were quite good.
Okay I'm done.
Okay I'm done.